The project Madein.uz is a new step in presentation of the map of decorative applied art of Uzbekistan. The project gives an opportunity not only to buy the works of the leading uzbek craftsmen but to know more about the culture and history of Uzbekistan from the any part of the world on the main international languages.
The mission of the project is in commitment to reveal the significance of the saved cultural and historical heritages, traditions and craft techniques of Uzbekistan for the each interested person in the world.
The sense of the formed mission is fully disclosed in commitments to create conditions when each person buying the product of the decorative applied art from Uzbekistan could understand its value. So far as behind each work stands laborious technique based on ancient historic traditions.
ALL IS ALWAYS AT HAND
The hand labor is not a line production. Therefore some products presented in our on line are not in stock. But it doesn`t mean that the customer can`t buy it. The concept of the store gives an opportunity to choose a thing and get it in a period noted near each product. The time of waiting that is a minus which we turn to plus when we don`t disappoint the customer with missing of chosen item. The ordered product will be made especially for the customer. That is why we can safely say that we have all and always at hand.
The reason why we want to talk about “exclusivity” lies in excessive popularity of this term. Marketing attractiveness of “exclusivity” connected with etymology of the word. In English, French, and Latin it means extraordinaire, unique in its kind, belonged to somebody one. Each seller should know that buying something exclusive the customer feels his uniqueness. The product called “exclusive” tells to its owner “You are unique”. Nowadays due to its “natural qualities” the word “exclusivity” became a hand mean for everyone who wants to sell something.
Strange though it may seem after foresaid we state that the groundwork of Madeinuz.com project is “exclusivity”. And here is the way we use this term. The works presented by the project are exclusive by technology of production and nothing more. All assortments are the results of unique hand labor process.
We show what the master can make. Choosing the item for yourself and after the time ordering the same one for the friend you will get two similar things. But one thing will be differ from the other one by energetic premise inherent only in it, his awe, responsibility, fear and love. But not only! Let for somebody it will be minus and plus for the other but each work will have sometimes unique distinctions. The unique scroll if it is wood carving, unique shades of pottery showing itself in a different way every time after roasting or unique hand painted details depending of firm but every time different hand of the craftsman. This difference of one work from another we call “exclusivity”. Impossible to repeat. Here is one more formulation! Because every time the craftsman starts the work with new inspire. And every time he sees in his child its own individuality. So order now your exclusive work.